Sr. International Product Manager
Company: F. Hoffmann-La Roche AG
Location: Carlsbad
Posted on: November 8, 2024
Job Description:
Sr. International Product ManagerLocation: Carlsbad, CATime
Type: Full timePosted On: Posted 3 Days AgoApplication Deadline:
November 7, 2024Roche fosters diversity, equity, and inclusion,
representing the communities we serve. We believe that inclusion is
key to understanding people's varied healthcare needs. Together, we
embrace individuality and share a passion for exceptional care.
Join Roche, where every voice matters.The PositionA healthier
future. It's what drives us to innovate. To continuously advance
science and ensure everyone has access to the healthcare they need
today and for generations to come.The Opportunity:Develops and
communicates key messages, product positioning, and branding.
Develops marketing tools and globally organized marketing
activities in support of the product. Product champion and main
conduit for all product-related communications. Plans and
contributes to the International Business Team meetings (IBT) and
affiliate meetings.Key Roles & Responsibilities:
- Drive and coordinate the development of marketing tools and
activities, including brochures, training manuals, and digital
media, to support product messaging.
- Lead initiatives for launching and promoting new and existing
products.
- Develop comprehensive marketing plans and deliverables for
product commercialization and specific launches.
- Monitor customer requirements and drive product performance,
focusing on quality improvement initiatives.
- Ensure affiliate plans align with the global strategy and
provide support on product issues.
- Plan and contribute to International Business Team (IBT) and
affiliate meetings.
- Conduct market research, monitor competitor activity, and
recommend actions to address market dynamics.Who You Are:
- Bachelor's Degree in marketing, science, or a related
field.
- 3-5 years of marketing/sales or related experience in the
pharmaceutical, diagnostic, or related industry preferred;
non-industry experience may be substituted on a 2:1 basis.
- Proven expertise in product positioning and branding.Preferred
Qualifications:
- Master's degree or MBA in marketing, science, or a related
field.
- Strong ability to translate complex scientific concepts into
compelling marketing messages.
- Experience managing branding, medical education, and
PR/communication agencies.
- Budget management and product launch experience are
preferred.Relocation benefits are not available for this job
posting.The expected salary range for this position based on the
primary location of Carlsbad, CA is $140,700-$261,300. Actual pay
will be determined based on experience, qualifications, geographic
location, and other job-related factors permitted by law. This
position is eligible to earn incentive compensation that is
calculated and paid in accordance with the applicable Incentive
Compensation Plan for the role.About UsGenMark is now a proud
member of the Roche Group, more than 100,000 people across 100
countries are pushing back the frontiers of healthcare. As a global
leader in healthcare, Roche Diagnostics offers a broad portfolio of
products, tools, and services that help in the prevention,
diagnosis, and management of diseases like HPV, HIV, hepatitis, and
diabetes as well as other medical conditions. GenMark's ePlex true
sample-to-answer system offers unique solutions to address the most
significant challenges facing clinical laboratories. GenMark is
headquartered in Carlsbad, California.GenMark is an equal
opportunity employer and strictly prohibits unlawful discrimination
based upon an individual's race, color, religion, gender, sexual
orientation, gender identity/expression, national origin/ancestry,
age, mental/physical disability, medical condition, marital status,
veteran status, or any other characteristic protected by law.
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Keywords: F. Hoffmann-La Roche AG, Temecula , Sr. International Product Manager, Executive , Carlsbad, California
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